There’s more to job hunting than seeing an ad and applying.
The top tier candidates need more information than a bare bones job description to get them in the door. After all, it’s not just a new job, it’s a new page of their life.
So how do you convince these candidates to apply for the position in the first place?
James Carbary is the founder of Sweet Fish Media, a podcast agency for B2B brands. He’s a contributor for the Huffington Post & Business Insider, and he also co-hosts a top-ranked podcast according to Forbes: B2B Growth. When James isn’t interviewing the smartest minds in B2B marketing, he’s drinking Cherry Coke Zero, eating Swedish Fish, and hanging out with the most incredible woman on the planet (who he somehow talked into marrying him).