May marks the return of the Retail & Consumer Packaged Goods Executive Summit. Last year, here were some of the topics covered at the summit:
- In-store packaging is far from dead
- Why you should look at your brand across all channels
- Creating a sense of trust (i.e., proving that not everything you write is a pitch)
In this episode Marni Edelhart, programming manager of Knowledge @ Wharton, gives a taste of the upcoming summit. If you’re in the retail or consumer packaged goods (CPG) industry, definitely check it out.