Marketing is Dying and What To Do About It

A new wave of of content marketing is upon us and most marketers don’t realize they’re drowning.

Writing more “10 Best ____” blog posts isn’t going to skyrocket a business. In order to succeed, companies need to align sales and marketing processes to be data-driven.  

In this episode, Kyle Lacy, VP of Marketing at OpenView, shares insight into the future of marketing and the direction marketers need to take.

You can find this interview, and many more, by subscribing to the Content Marketing Show on iTunes. If you don’t use iTunes, you can listen to every episode by clicking here.

Templates Hawke Media Radio New Quote

Templates Hawke Media Radio New Quote

Templates Hawke Media Radio New Quote

Paige Southard

Paige is Marketing Director at Sweet Fish Media, a podcast production service for B2B companies. She’s a writer, speaker, host of The Content Marketing Show: a podcast dedicated to helping marketers crush it with content, and a proud mom of a miniature dachshund.

Posted on May 3, 2016 in Content Marketing

Paige Southard

About the Author

Paige is Marketing Director at Sweet Fish Media, a podcast production service for B2B companies. She's a writer, speaker, host of The Content Marketing Show: a podcast dedicated to helping marketers crush it with content, and a proud mom of a miniature dachshund.

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