Think postcards are the only way to make a touchpoint through direct mail?
Prepare to be blown away.
i. Simple and personal direct mail tactics
ii. Leveraging your CRM’s data
iii. Reengaging stale leads
You can find this interview, and many more, by subscribing to the B2B Growth Show on Apple Podcasts.
If you don’t use Apple Podcasts, you can listen to every episode by clicking here.
James Carbary is the founder of Sweet Fish Media, a podcast agency for B2B brands. He’s a contributor for the Huffington Post & Business Insider, and he also co-hosts a top-ranked podcast according to Forbes: B2B Growth. When James isn’t interviewing the smartest minds in B2B marketing, he’s drinking Cherry Coke Zero, eating Swedish Fish, and hanging out with the most incredible woman on the planet (who he somehow talked into marrying him).