Category Archive for: #CX

#CX 36: Why Customer Experience Must Be Effortless

In this episode of the #CX series, Ethan Beute, Chief Evangelist at BombBomb and coauthor of Rehumanize Your Business, shares important takeaways about reducing friction and serving customers from the book The Effortless Experience.

#CX 35 – 3 Signs You Should Add a Video

In this episode of the #CX series, Ethan Beute, Chief Evangelist at BombBomb and coauthor of Rehumanize Your Business, walks you through a process to determine when to add a simple, personal video to your marketing, sales, or CS email. Catch every episode of Ethan’s podcast, The Customer Experience Podcast! Use the following links to subscribe in your…

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#CX 34: Delivering Extraordinary CX Is Easier Than You Think

In this episode of the #CX series, Ethan Beute, Chief Evangelist at BombBomb, talks with Dan Gingiss, a CX and marketing speaker and consultant at Winning Customer Experience and author of Winning at Social Customer Care about the two keys to creating and delivering an extraordinary customer experience.

#CX 33: What Your Marketing Team’s Doing That’s Probably Illegal

In this episode of the #CX series, Ethan Beute, Chief Evangelist at BombBomb, talks with Sharon Toerek, an intellectual property and marketing law advisor at Legal+Creative about influencer marketing, content creation, and other potential hot spots for marketing on the wrong side of the law.

#CX 32: 5 CX Lessons from a Car Buying Experience

In this episode of the #CX series, Ethan Beute, Chief Evangelist at BombBomb, shares the good, bad, and ugly aspects of his customer experience on a recent effort to buy a car.

#CX 31: Creating Raving Fans Through Your Company Culture

In this episode of the #CX series, Ethan Beute, Chief Evangelist at BombBomb, talks with Lance Risser and Levi Ayriss, VPs of Field Operations at Dutch Bros Coffee about creating fanatical customers and employees by building real relationships.

#CX 30: The Financial Side of CX

In this episode of the #CX series, Ethan Beute, Chief Evangelist at BombBomb, talks with Sarah Toms, cofounder and Executive Director of Wharton Interactive and coauthor of The Customer Centricity Playbook about focusing on customer lifetime value to know how to invest in your customers.

#CX 29: 4 Things Every Customer Wishes You Understood About Them

In this episode of the #CX series, Ethan Beute, Chief Evangelist at BombBomb, talks with Michael Redbord, GM of ServiceHub at HubSpot about owning bad experiences, unlocking the value of social proof, humanizing your service, and improving customer experience.

#CX 28 – Creating Alignment with the SaaS Sales Method

In this episode of the #CX series, Ethan Beute, Chief Evangelist at BombBomb, shares the relevance, the goal, and the challenge of implementing the SaaS Sales Method from Winning by Design.

#CX 27: Creating Delight to Keep Customers for Life

In this episode of the #CX series, Ethan Beute, Chief Evangelist at BombBomb, talks with Jordan Olivero, Director of Customer Success at Swimlane about transforming the customer journey, getting personal with video, doing the unscalable, and managing customer handoffs.

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