Category Archive for: #CX

#CX 22: Rehumanizing Communication (and The Planet)

In this episode of the #CX series, Ethan Beute, Chief Evangelist at BombBomb, talks with Darin Dawson, President and co-founder at BombBomb about aligning sales, marketing, and customer success, rehumanizing communication, and living out purpose within your company.

#CX 21: Increasing LTV and Decreasing CAC by Holding Attention

In this episode of the #CX series, Ethan Beute, Chief Evangelist at BombBomb, talks with Jay Acunzo, founder of Marketing Showrunners about how and why marketers need to hold attention not just grab it – and how episodic and serialized content can help.

#CX 20: 4 Emerging Customer Experience Themes

In this episode of the #CX series, Ethan Beute, Chief Evangelist at BombBomb shares four specific themes and trends that have emerged through dozens of conversations with executives, salespeople, customer success professionals, and marketers this year.

#CX 19: The Best Customer Experience Delivers An Appropriate Experience

In this episode of the #CX series, Ethan Beute, Chief Evangelist at BombBomb, talks with Jonathan Bolton, Senior Vice President of Operations at BombBomb about scaling customer success, CS vs CX, and employee experience.

#CX 18: No, Your Customer Isn’t Always Right

In this episode of the #CX series, Ethan Beute, Chief Evangelist at BombBomb, talks with Jaime Casap, Chief Education Evangelist at Google about solving customer problems, asking better questions, serving all kinds of customers, and more.

#CX 17: Why Friction Is A Customer Experience Killer

In this episode of the #CX series, Ethan Beute, Chief Evangelist at BombBomb, talks with Brian Gilman, VP of Product Marketing at Vonage about marketing products instead of solutions, gathering competitive intelligence, and reducing friction with video, AI, and other tools.

#CX 16: Rehumanize Your Business

In this episode of the #CX series, Ethan Beute, VP of Marketing at BombBomb, shares the closing presentation of a two and a half day video summit for insights into using video, building relationships, and publishing books.

#CX 15: Delivering Authentically on Your Customer Promise

In this episode of the #CX series, Ethan Beute speaks with Paula Hayes, Founder and CEO at Hue Noir, about showing up authentically every day, building a brand ambassador program, and delivering consistently and authentically on the promise you make to customers.

#CX 14: Customer Experience As The Only Differentiator Left

In this episode of the #CX series, Ethan Beute speaks with David Cancel, Founder and CEO at Drift, about infinite competition and free information that leave customer experience as our only remaining differentiator.

#CX 13: 4 Sales Process Mistakes and How to Fix Them

In this episode of the #CX series, Ethan Beute speaks with Jeremy Donovan, SVP of Sales Strategy at SalesLoft, about easy ways to truly personalize your prospecting, to lead with value, to improve your emails, and more.

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