On this episode, James Carbary & Logan Lyles discuss how to use Google’s predictive search to hack your SEO for content marketing.
What we talked about:
1) Predictive search
2) Being More prescriptive in content planning
3) Google auto-suggest
4) Walk through examples
5) Search intent
6) Building list of available topics
7) Identifying currently ranking content
8) Written content
Checkout these resources we mentioned during the episode:
ii. Sam’s recent article on the MarketingProfs blog
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James Carbary is the founder of Sweet Fish Media, a podcast agency for B2B brands. He’s a contributor for the Huffington Post & Business Insider, and he also co-hosts a top-ranked podcast according to Forbes: B2B Growth. When James isn’t interviewing the smartest minds in B2B marketing, he’s drinking Cherry Coke Zero, eating Swedish Fish, and hanging out with the most incredible woman on the planet (who he somehow talked into marrying him).