Kick-off Survey - Sweet Fish Media

Name*

First Last

Email*

Company Name*

Address to send the podcast equipment to.*

Street Address Address Line 2 City State / Province / Region ZIP / Postal Code Country

Did you sign up for guest outreach services?*

Will you be the host of the show?*

Host Information

Host Name*

First Last

Host Title*

Host Email*

Host Phone*

Market Information

Who is your ideal buyer? (i.e. buyer persona): Title/level in company, age, sex, education level, industry.*

Is your ideal listener the same as the buyer persona above?*

Describe your ideal listener*

Creative Information

Drop a few links here to writing samples from websites or blogs you admire and/or want to emulate…*

Paste links from examples above.

Do you have any stylistic writing preferences?

Occasional ALL CAPS
Emojis 😁
Bulleted/Numbered Lists
Short Paragraphs
Other

What are your other stylistic preferences?*

When titling the episode, do you want to emphasize the guest or the subject matter?

For Example:

Guest Emphasis: Rand Fishkin Teaches How to Grow Your Podcast Audience

Title Emphasis: How to Grow Your Podcast Audience w/Rand Fishkin

*

Emphasize Guest
Emphasize Title

Please list any industry jargon or acronyms that you might be using throughout your show. (optional, but recommend)

What are 3 attributes you want your content to reflect? (example: Sweet Fish’s attributes are Smart, Fun, and Fresh)*

Attribute 1	Attribute 2	Attribute 3

More Examples: modern, organic, simple, energetic, intentional, approachable, friendly, etc.

Tell us more about different styles you would like to see in your writing*

Would you like your content written in:*

First Person (recommended)
Second Person
Third Person

Is there a permanent link you want us to include in your show notes? (e.g., sign-up for company newsletter)*

Yes
No

What is the link you want to promote? (paste in the url here)*

Describe the link above in a few words.*

How technical is your target audience? Do they understand the jargon, or should it be spelled out?*

Are you open to branching out slightly from corporate branding? Your corporate branding’s baby vs their twin (cover art can still nod to your branding by using some of the same elements but incorporating its own personality in color, illustration style, or typography)*

Yes
No
Maybe

Are you open to exploring other colors?*

Yes
No
Maybe

What are you brand color hex codes? (optional)

You can send this to us later if you need to.

Are you open to exploring other typefaces (fonts)?*

Yes
No
Maybe

What typefaces are you currently using? (optional)

You can send this information to us later if you need to.

Is there any symbolism or imagery that represents you or your company’s story in some way?*

Yes
No
Maybe

Any headshots we should use in the cover art (podcast logo)?*

Yes
No
Not sure

Upload the headshot image (optional)

You can send this to us later if you need to.

The Fun Stuff

What's your favorite local restaurant?

What's your favorite candy?

When is your birthday?

Internal

Producer Name

First Last

Producer Email

Producer Calendar Link

Kick-Off Call Survey

Host Information

Market Information

Creative Information

The Fun Stuff

Internal