#B2BWebsites 4: If Your B2B Website Were a House: To Repaint, Rehab or Rebuild

In the fourth episode of the #B2BWebsites series, Eric Sharp interviews Joe Sullivan— the “Thinker & Co-Founder” of marketing agency Gorilla 76.

Think of your website as a house. Now, think about improving that house. You have 3 options, you can repaint, rehab, or rebuild.

Eric and Joe explore these 3 options to help you understand how to evaluate which option makes most sense for your organization.

Eric & Joe’s articles referenced in episode:


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James Carbary

James Carbary is the founder of Sweet Fish Media, a podcast agency for B2B brands. He’s a contributor for the Huffington Post & Business Insider, and he also co-hosts a top-ranked podcast according to Forbes: B2B Growth. When James isn’t interviewing the smartest minds in B2B marketing, he’s drinking Cherry Coke Zero, eating Swedish Fish, and hanging out with the most incredible woman on the planet (who he somehow talked into marrying him).

Posted on June 11, 2019 in #B2BWebsites, B2B Growth

James Carbary

About the Author

James Carbary is the founder of Sweet Fish Media, a podcast agency for B2B brands. He’s a contributor for the Huffington Post & Business Insider, and he also co-hosts a top-ranked podcast according to Forbes: B2B Growth. When James isn’t interviewing the smartest minds in B2B marketing, he’s drinking Cherry Coke Zero, eating Swedish Fish, and hanging out with the most incredible woman on the planet (who he somehow talked into marrying him).

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