- What is “Big Data”
- Where is your business on the Innovation diffusion curve
- How to prepare your team for this brave new world
- The 4 Pitfalls of Data: volume, timeliness, veracity, type
- Data is great, analytics is great but if it can’t be translated to or presented as an intuitive human understanding it’s unlikely to generate any traction.
Connect with Laurence on LinkedIn: https://www.linkedin.com/in/laurence-hayden/
James Carbary is the founder of Sweet Fish Media, a podcast agency for B2B brands. He’s a contributor for the Huffington Post & Business Insider, and he also co-hosts a top-ranked podcast according to Forbes: B2B Growth. When James isn’t interviewing the smartest minds in B2B marketing, he’s drinking Cherry Coke Zero, eating Swedish Fish, and hanging out with the most incredible woman on the planet (who he somehow talked into marrying him).