#BehindTheCurtain 14: James’ Book is Available on Amazon & Audible! (& How We’re Doing Promotion Differently)

In this episode of the #BehindTheCurtain Series, James & Logan share how we’re changing up our messaging around the launch of James’ new book for better results, including:

1) Emailing our database about punching a raccoon

2) Texting a few hundred people for referrals

3) Making a specific ask to recommend the book to 3 friends

Want to get your copy of Content-Based Networking?

(It’s only $0.99 this week!)

It’s available on Amazon now: http://bit.ly/content-basednetworking

If you want it in audiobook format, just search Content-Based Networking or James Carbary on Audible.

See why leading companies like Glint, Shopify, Spotify, Slack and more are using Guru for their knowledge management needs.

Go to b2bgrowth.getguru.com to start your 30-day free trial & discover how knowledge management can empower your revenue teams.

You can find this interview, and many more, by subscribing to the B2B Growth Show on iTunes. If you don’t use iTunes, you can listen to every episode by clicking here.

Posted on January 7, 2020 in #BehindtheCurtain, B2B Growth

James Carbary

About the Author

James Carbary is the founder of Sweet Fish Media, a podcast agency for B2B brands. He’s a contributor for the Huffington Post & Business Insider, and he also co-hosts a top-ranked podcast according to Forbes: B2B Growth. When James isn’t interviewing the smartest minds in B2B marketing, he’s drinking Cherry Coke Zero, eating Swedish Fish, and hanging out with the most incredible woman on the planet (who he somehow talked into marrying him).

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