In this episode, Logan shares the framework that will help you become an effective podcast host, even if you have little-to-no interviewing experience or if you aren’t a subject matter expert on the topic.
Following this 3-step process in the pre-interview conversation, before you hit record on your podcast interview, will set you (and your guest) up for success:
- Establish rapport & make your guest comfortable.
- Provide an outline for the interview.
- Tell your guest exactly what to expect when you hit record.
Check out the blog post that unpacks this framework in even greater detail:
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James Carbary is the founder of Sweet Fish Media, a podcast agency for B2B brands. He’s a contributor for the Huffington Post & Business Insider, and he also co-hosts a top-ranked podcast according to Forbes: B2B Growth. When James isn’t interviewing the smartest minds in B2B marketing, he’s drinking Cherry Coke Zero, eating Swedish Fish, and hanging out with the most incredible woman on the planet (who he somehow talked into marrying him).