The Truth About Selling Products vs. Selling Services

All sales reps are not created equal.

A salesperson may be great at selling a product, but have no idea how to sell a service. That’s because they each require very different skill sets.

To sell a product, you sell a solution. To sell a service, you sell a vision.

In this episode, Clancy Ryan, CRO for Punchkick Interactive, explains the differences between reps who sell a product and those who sell a service, and the skill sets needed for each.

You can find this interview, and many more, by subscribing to the B2B Growth Show on iTunes. If you don’t use iTunes, you can listen to every episode by clicking here.

B2B Ep 182 Quote 1

B2B Ep 182 Quote 2

Posted on September 9, 2016 in B2B Growth

James Carbary

About the Author

James Carbary is the founder of Sweet Fish Media, a podcast agency for B2B brands. He’s a contributor for the Huffington Post & Business Insider, and he also co-hosts a top-ranked podcast according to Forbes: B2B Growth. When James isn’t interviewing the smartest minds in B2B marketing, he’s drinking Cherry Coke Zero, eating Swedish Fish, and hanging out with the most incredible woman on the planet (who he somehow talked into marrying him).

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