The B2B2C Model Targeting Tenants & Landlords Alike

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There’s an eviction crisis looming in the U.S. 

But it didn’t start with COVID — and it will persist long after. 

And solving it means helping both tenants and landlords alike. 

That’s how David Sullivan, Founder and CEO at Till, has found the company’s market fit while doing a whole lot of good along the way. 

We discuss:

  • The scope of the rental eviction crisis and how Till found its market fit
  • How fines and late fees can hurt both renters and landlords 
  • How Till is balancing 2 distinct demand-gen channels in its B2B2C model

You can find this interview, and many more, by subscribing to the B2B Growth Show on Apple Podcasts, on our website, or on Spotify.