Building The Conversational Marketing Category

SUBSCRIBE ON: Apple Podcasts | Spotify | Google | Stitcher

In this episode of the #categorycreation series, John Rougeux speaks with Dave Gerhardt, VP of Marketing at Drift, who is helping turn conversational marketing into a major new software category.

powered by Sounder

You can find this interview, and many more, by subscribing to the B2B Growth Show on iTunes. If you don’t use iTunes, you can listen to every episode by clicking here.