James Carbary

Founder at Sweet Fish Media

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How Personalization Saved Wag 100k Clients in 30 Days

James Carbary

Founder at Sweet Fish Media

Full Profile »

B2B Growth is a daily podcast dedicated to helping B2B marketing leaders achieve explosive growth. Each episode features an interview with a B2B marketing executive or thought leader, discussing topics like B2B marketing strategy, account-based marketing (ABM), content marketing, marketing technology (MarTech), B2B strategic partnerships, aligning marketing with sales, social media, content creation and promotion, leadership, buyer personas, agile marketing, and more.

Personalization is the future of marketing.

Just ask Greg Lim, CEO & Co-Founder at Persosa. They help companies take their websites from a 0 to a 10 on the personalization scale, saving clients hundreds of thousands of clients in the process.

On this episode, Greg shows you how to start personalizing your marketing by making small tweaks.

What we talked about:

i. Personalization

ii. Website personalization

iii. Demand Gen

iv. SEO


This #DemandGen episode is co-hosted by Sheila Kloefkorn, CEO at KEO Marketing.

Want to get a no-fluff email that boils down our 3 biggest takeaways from an entire week of B2B Growth episodes?

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You can find this interview, and many more, by subscribing to the B2B Growth Show on Apple Podcastson our websiteor on Spotify.

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