Improve Your Copy, Get Results

Looking for the Don Draper of digital copy?

Leave out the frills and ego.

In the latest episode of our #DemandGen series, co-host Sheila Kloefkorn sits down with Eric Friedman, Founder and CEO of eSkill, to discuss effective demand generation through online copy.

They cover:

i. Building sales and marketing up to the level of the product

ii. What makes good digital copy

iii. Why advertising isn’t everything

iv. Not taking yourself too seriously


Want to get a no-fluff email that boils down our 3 biggest takeaways from an entire week of B2B Growth episodes?

Sign up today: https://sweetfishmedia.com/big3

You can find this interview, and many more, by subscribing to the B2B Growth Show on Apple Podcasts, or Spotify, or on our website.

WAS THIS EPISODE USEFUL?