B2B Growth is a daily podcast dedicated to helping B2B marketing leaders achieve explosive growth. Each episode features an interview with a B2B marketing executive or thought leader, discussing topics like B2B marketing strategy, account-based marketing (ABM), content marketing, marketing technology (MarTech), B2B strategic partnerships, aligning marketing with sales, social media, content creation and promotion, leadership, buyer personas, agile marketing, and more.
Old School, meet New School.
Think direct mail is a waste? You haven’t seen smart direct mail.
i. Direct mail tracking
ii. The importance of following up
iii. Combining offline and online experiences
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