James Carbary

Founder at Sweet Fish Media

Full Profile »

4 Benefits of a Marketing Rotational Program

James Carbary

Founder at Sweet Fish Media

Full Profile »

B2B Growth is a daily podcast dedicated to helping B2B marketing leaders achieve explosive growth. Each episode features an interview with a B2B marketing executive or thought leader, discussing topics like B2B marketing strategy, account-based marketing (ABM), content marketing, marketing technology (MarTech), B2B strategic partnerships, aligning marketing with sales, social media, content creation and promotion, leadership, buyer personas, agile marketing, and more.

In this episode we talk to Pat Johnson, Senior Strategic Marketing Initiatives Specialist at Adobe.

To find a copy of the book Pat recommends in this episode, check out:

Range: Why Generalists Triumph in a Specialized World


To find the other podcast we recommended in today’s episode, check out The Sales Evangelist on Apple Podcasts or wherever you do your listening!


Are you getting every B2B Growth episode in your favorite podcast player?

If not, you can easily subscribe & search past episodes here.

You can also find us on Apple Podcasts or Spotify.

WAS THIS EPISODE USEFUL?