James Carbary

Founder at Sweet Fish Media

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How to Combine Humans & Tech to Build the Perfect List of Prospects

James Carbary

Founder at Sweet Fish Media

Full Profile »

B2B Growth is a daily podcast dedicated to helping B2B marketing leaders achieve explosive growth. Each episode features an interview with a B2B marketing executive or thought leader, discussing topics like: B2B marketing strategy, account-based marketing (ABM), content marketing, marketing technology (MarTech), B2B strategic partnerships, aligning marketing with sales, social media, content creation and promotion, leadership, buyer personas, agile marketing, and more.

We all know SDRs hate building prospect lists.

Let’s stop ignoring that fact and do something about it. Sales reps shouldn’t be bogged down with monotonous research and list building. They belong on the phones, doing what they do best—talking and building relationships with people.

In this episode Eric Boggs, Founder and President of REVBOSS, shares machines that can be used to automate administrative and repeatable tasks and get sales reps doing what they love.

You can find this interview, and many more, by subscribing to the B2B Growth Show on iTunes. If you don’t use iTunes, you can listen to every episode by clicking here.

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