Logan Lyles

Director of Partnerships at Sweet Fish Media

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#HowToPodcast 1: Why You Don’t Need a Content Calendar for Your Podcast

Logan Lyles

Director of Partnerships at Sweet Fish Media

Full Profile »

B2B Growth is a daily podcast dedicated to helping B2B marketing leaders achieve explosive growth. Each episode features an interview with a B2B marketing executive or thought leader, discussing topics like B2B marketing strategy, account-based marketing (ABM), content marketing, marketing technology (MarTech), B2B strategic partnerships, aligning marketing with sales, social media, content creation, and promotion, leadership, buyer personas, agile marketing, and more.

In this episode, Logan shares the simple (but very effective) strategy that takes the time & frustration out of building a content calendar for your podcast.

The first in a new series, #HowToPodcast, explains how getting the topics for your interviews from your guests reduces the time it takes to maintain a podcast & crowd-sources your content strategy from your target audience to make sure it is valuable for the rest of your target audience.

You can find this interview, and many more, by subscribing to the B2B Growth Show on iTunes. If you don’t use iTunes, you can listen to every episode by clicking here.

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