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Relationships are everything in sales; everyone knows that.
However, how are you measuring those relationships? To convert key accounts into paying customers, it is necessary to put your data where your mouth is.
In this episode, Jermaine Edwards, Founder of the Key Account Hack System, explains how to create a key account sales strategy from measuring customer relationships.
You can find this interview, and many more, by subscribing to the B2B Growth Show on iTunes. If you don’t use iTunes, you can listen to every episode by clicking here.