B2B Growth is a daily podcast dedicated to helping B2B marketing leaders achieve explosive growth. Each episode features an interview with a B2B marketing executive or thought leader, discussing topics like: B2B marketing strategy, account-based marketing (ABM), content marketing, marketing technology (MarTech), B2B strategic partnerships, aligning marketing with sales, social media, content creation and promotion, leadership, buyer personas, agile marketing, and more.
Check out these previous episodes with guests from the Highspot team:
Episode 850 with Matt Weil:
Episode 1064 with Jake Braly:
Follow Up Resource from this conversation:
Directive drives search marketing results for enterprise brands around the world, but you’ll feel like their only client.
Learn more at: directiveconsulting.com
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