B2B Growth is a daily podcast dedicated to helping B2B marketing leaders achieve explosive growth. Each episode features an interview with a B2B marketing executive or thought leader, discussing topics like: B2B marketing strategy, account-based marketing (ABM), content marketing, marketing technology (MarTech), B2B strategic partnerships, aligning marketing with sales, social media, content creation and promotion, leadership, buyer personas, agile marketing, and more.
Hitting a crossroads in life is inevitable, and sales teams are not exempt.
Sometimes the sales process turns into just going through the motions, and a team needs motivation to get out of their rut. When it comes to getting them unstuck, it’s up to the sales executive to increase happiness and drive growth.
In this episode, Crossroads Coach Ed Bracey walks us through a two-part framework that can help sales executives increase sales team motivation.