B2B Growth is a daily podcast dedicated to helping B2B marketing leaders achieve explosive growth. Each episode features an interview with a B2B marketing executive or thought leader, discussing topics like B2B marketing strategy, account-based marketing (ABM), content marketing, marketing technology (MarTech), B2B strategic partnerships, aligning marketing with sales, social media, content creation and promotion, leadership, buyer personas, agile marketing, and more.
Ready or not! Here comes Lightning.
On October 12th Salesforce will be initiating a forced rollout of their new Lightning version.
In this episode, we discuss:
i. Confirming your exact switch-over date/time
ii. Preparing for the rollout
iii. Features of Salesforce Lightning
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