James Carbary

Founder at Sweet Fish Media

Full Profile »

Why Shared Goals Drive Sales & Marketing Alignment

James Carbary

Founder at Sweet Fish Media

Full Profile »

B2B Growth is a daily podcast dedicated to helping B2B marketing leaders achieve explosive growth. Each episode features an interview with a B2B marketing executive or thought leader, discussing topics like B2B marketing strategy, account-based marketing (ABM), content marketing, marketing technology (MarTech), B2B strategic partnerships, aligning marketing with sales, social media, content creation, and promotion, leadership, buyer personas, agile marketing, and more.

In this episode we talk to Mike McEuen, Director of Marketing at Mixmax.

Connect with Mike on Twitter: https://twitter.com/lonohead

Connect with Mike on Linkedin: https://www.linkedin.com/in/michaelmceuen

You can find this interview, and many more, by subscribing to the B2B Growth Show on iTunes. If you don’t use iTunes, you can listen to every episode by clicking here.

WAS THIS EPISODE USEFUL?