3 Tips on Attracting Diverse Talent to Your Sales Team w/ Heidi Barnett

Don Erwin

Head of Revenue at MixMax

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The B2B Sales Show is a podcast dedicated to helping B2B sales professionals engage their target accounts, successfully navigate the sales process, and ultimately become more effective sellers.

“We’re looking for the top hunters who can CRUSH sales!”


Have you ever seen an SDR job post like that ?

It may help explain why so few women are in tech sales. 

On this episode, Heidi Barnett, Chief Revenue Officer at ApplicantPro, helped explain how we can all ensure we’re attracting top talent, in a diverse and inclusive way.

What we talked about:The Importance of Diversity on a Sales Team How to build D&I focus in your hiring process Tips to reach highly qualified, diverse candidates Diversity & inclusion Women in tech Women in sales SDRs Hiring

This episode is co-hosted by Don Erwin, Head of Revenue at Mixmax.

You can find this interview and many more by subscribing to The B2B Sales Show on Apple Podcasts.

If you don’t use Apple Podcasts, you can listen to every episode by clicking here.