The B2B Sales Show is a podcast dedicated to helping B2B sales professionals engage their target accounts, successfully navigate the sales process, and ultimately become more effective sellers.
The year is so close to being 2020. Let’s start evolving with the times and quit giving our prospects pitches that are boring, bland, generic, mediocre, and status quo.
We need to feed the life back into this process with the REASON theory.
What you’ll hear about:The REASON theory is to radically educate and share one’s narrative Why story is better than just about anything else Sparking curiosity and credibility The importance of nuance
Check out this resource I mentioned during the podcast:The Crumpled Letter
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