Even manufacturers need content marketing!
It’s crucial to get the word out about your company and team in order to grow and make more connections.
In this #Growth episode of The Manufacturing Show, Todd sits down with Jabil’s Senior Manager of Corporate Content & Media, Timur Aydin.
The two discuss:
- Curating content for numerous industries and audiences
- How to target specific audiences with the right messaging
- How to develop and use ideal buyer personas
- Reasons why you should initiate an employee advocacy program
See the Jabil blog here.
This #Growth episode is hosted by Todd Hockenberry, Consultant, Advisor, & Coach for industrial manufacturing companies at Top Line Results.
You can find this interview, and many more, by subscribing to the Industrial & Manufacturing podcast on Apple Podcasts, on Spotify, or here.