On this episode, Benji, Alli and Brent discuss what C-suite REALLY thinks about the content you’re making. A lot of times, it boils down to a difference in perspective. What’s the company’s positioning? What are marketing’s goals? We chop it up this week talking about the gap between bosses and marketing teams and how getting on the same page with your marketing strategy can be the key to strong, high-performing content.
Connect with us:
Benji: https://www.linkedin.com/in/benji-block/
Sponsor
Create video content that will actually engage your buyers.
- We transform your video podcast into a complete content suite for social media, YouTube, newsletters, and more.
- Our white-glove production supports every business with a dedicated team — whether on-set, on-site, or remote.
- We promote your podcast to ensure maximum reach and impact.
- Sweet Fish’s tailored packages and strategies are designed to achieve your marketing goals.
