15 Podcast Marketing Companies, Agencies, & Firms to Know

group-of-podcast-marketers-looking-at-a-laptop-podcast-promotion

You put all that work into creating a listen-worthy podcast. And then no one’s there to listen.

You could try a few of these unique podcast marketing tactics. But between recording episodes, your full-time gig, and catching up on Bridgerton (that Penelope — always stirring up drama), you don’t have the time to promote the dang thing.

dont-have-time-for-that-GIF

Maybe you could use a podcast marketing agency…

What are the best podcast marketing companies? Here are 15 podcast marketing companies, agencies, and firms to compare:

AGENCYMARKETSHOWS
1. Burst MarketingMid-Large Companies & NonprofitsWrite-Minded, We Are Unstoppable
2. Beacon DigitalMid-Large SaaS CompaniesThe Top Floor: A Real Estate Management Podcast
3. Lower StreetIndustrial Manufacturing EnterprisesTechnology Untangled, Healthy Spaces
4. The Podcast ConsultantEntrepreneurs, FinancialInvest Like the Best, Opt Out Life
5. MidrollEnterprisesWTF w/ Marc Maron, Office Ladies
6. ResonateIndie Creators, SMBsCulpable, Up & Vanished
7. MatterEnterprises, Nonprofits(Re)Learning Leadership, On the Tech Trail
8. Dante32Entrepreneurs, SMBsOrder Up, Rock Your Joy
9. Pivot SixEntrepreneurs, SaaSThe Sales Pitch, Thinkspace
10. Single GrainSaaS EnterprisesMarketing School, Leveling Up
11. PodReacherSMB SaaS CompaniesThe NewsWorthy, Cloud Accounting Podcast
12. Repurpose HouseEntrepreneurs, Marketing AgenciesArt of Charm, The Digital Marketer Podcast
13. PodShaperEntrepreneurs, Indie CreatorsSide Hustle Pro, Beyond Influential
14. Sweet Fish MediaB2B SaaS CompaniesB2B Growth, The Sales Engagement Podcast
15. Ear PlugEntrepreneurs, Indie CreatorsThe Pocket Astronomer, Players From the South

15 Podcast Marketing Companies, Agencies, & Firms

Let’s learn a little bit more about each of these podcast marketing agencies, shall we?

1. Burst Marketing

burst-marketing-podcast-marketing-agency

The team at Burst Marketing assists brands with launching new podcasts as well as expanding existing show strategies. This relatively small group of podcast strategists has produced thousands of podcast episodes, generating millions of downloads.

Services Include

  • Podcast strategizing
  • Cover art design
  • Audio mixing & editing
  • Episode publishing
  • Blog posts
  • Email
  • Social media
  • Metrics tracking
  • Consultation

Who They Serve

Burst Marketing’s client-base consists of brands and non-profits like Goodwill, StateFarm, Children’s Hospital Colorado, and Heineken.

Mostly, this podcast marketing company partners with mid to large nonprofits and enterprises.

Podcasts They Work With

  • Write-Minded
  • We Are Unstoppable
  • Breast Cancer Action

2. Beacon Digital

beacon-digital-podcast-marketing-company

A certified HubSpot agency, Beacon Digital specializes in digital marketing and website design. They work with high-growth companies to market digital assets including podcasts.

Services Include

  • ABM strategizing
  • Keyword research
  • Content strategizing
  • Blog posts
  • Website design & copy
  • Email
  • Podcast production
  • PPC advertising
  • Marketing automation
  • Branding

Who They Serve

Beacon focuses on mid to enterprise-level companies that operate in cybersecurity, FinTech, RegTech and risk management, and B2B SaaS. Many of their clients have merged or been acquired by larger companies.

Podcasts They Work With

  • The Top Floor: A Real Estate Management Podcast

3. Lower Street

lower-street-podcast-promotion-agency

Lower Street is a small, UK-based team of podcast strategists that produces and promotes shows across many industries. They strive to build out podcasts that support broader business goals for their clients.

Services Include

  • Launch strategizing
  • Audio editing & mixing
  • Show notes
  • Content marketing
  • Cross-promotion partnerships
  • Advertising

Who They Serve

Though their client-base spans across several different industries, multiple Lower Street customers are enterprise-level industrial manufacturers and IT infrastructure providers.

Their team also works with entrepreneurs and financial service providers.

Podcasts They Work With

  • Technology Untangled
  • Healthy Spaces
  • Financial Futures

4. The Podcast Consultant

the-podcast-consultant-podcast-marketing-services

The Podcast Consultant — aka, Mathew Passy — has experience in the radio industry, most notably producing and hosting shows for the Wall Street Journal Radio network. Mathew uses his production and promotion knowledge to help his clients launch, edit, produce, publish, and market their audio products.

Services Include

  • Podcast strategizing
  • Podcast audit
  • Podcast launch
  • Social media consultation
  • Digital marketing consultation
  • SEO consultation
  • Host training

Who They Serve

The Podcast Consultant mainly works with entrepreneurs and businesses in the financial industry. Mathew has also consulted MDs and medical societies on creating and promoting podcasts.

Podcasts They Work With

  • Invest Like the Best
  • Opt Out Life
  • Empowered Health

5. Midroll

midroll-podcast-marketing-advertising-services

Closer to a podcast advertising agency than a holistic podcast marketing company, Midroll boasts one of the biggest ad networks in podcasting. If you’re hoping to launch a host-read ad campaign for your podcast, Midroll is a viable partner.

Services Include

  • Advertising campaigns
  • Campaign reporting
  • Brand endorsement
  • Access to a large ad network

Who They Serve

Midroll specializes in working with enterprise-level organizations like Proctor & Gamble and T-Mobile. Their network consists of shows hosted by Marc Maron, Conan O’Brien, and Oprah.

Podcasts They Work With

  • WTF w/ Marc Maron
  • The Oprah Winfrey Show
  • Office Ladies

6. Resonate Recordings

resonate-podcast-marketing-company

Offering pre and post-production services as well as content creation, Resonate’s services operate on a mix-and-match system. Add any of their podcast marketing services to your plan for a fixed rate.

Services Include

  • Show notes
  • Transcriptions
  • Audiograms
  • Social media graphics

Who They Serve

Resonate partners with indie creators and small-to-medium brands for the most part. They’ve also done work for larger organizations like Stanford University and Drift.

According to their client-base, Resonate focuses on highly-produced narrative shows more so than business podcasts.

Podcasts They Work With

  • Culpable
  • Counterclock
  • Up and Vanished

7. Matter

matter-digital-marketing-agency

Matter covers everything digital marketing, including podcast promotion. Founded by Scott Signore in 2003, the marketing and PR agency builds comprehensive campaigns for clients including Cisco and JBL.

Services Include

  • Podcast strategizing
  • Podcast production
  • Video production
  • Copywriting
  • Brand identity
  • Audience engagement reporting

Who They Serve

Matter provides PR and marketing services to massive brands like Cisco and CVS Health as well as nonprofits. Industries they focus on include healthcare, B2B technology, food & beverage, cybersecurity, and sustainability.

Podcasts They Work With

  • (Re)Learning Leadership
  • On the Tech Trail
  • Matters at Hand

8. Dante32

dante32-podcast-marketing-firm

Dante32 offers holistic podcast packages or services a la carte. The podcast marketing agency was founded in 2018 and focuses on bringing humanity to their clients’ messaging.

Services Include

  • Podcast creation & launch
  • Audio editing
  • Episode publication/syndication
  • Content creation
  • Transcriptions
  • Podcast audits

Who They Serve

Dante32 partners with SMBs, solopreneurs, and nonprofits to bring their messages to life via podcasts.

Podcasts They Work With

  • Order Up
  • Notes From the Backpack
  • Rock Your Joy

9. Pivot Six

pivot-six-podcast-promotion-services

Pivot Six is a marketing company made up of like-minded strategists and creatives. Their team specializes in startup growth, marketing communications, and partnership building.

Services Include

  • Podcast strategizing
  • Podcast consultation
  • Podcast audits
  • Workshops
  • Analytics & insights

Who They Serve

Pivot Six provides podcast marketing services to solopreneurs, indie creators, nonprofits, and real estate tech companies.

Podcasts They Work With

  • The Sales Pitch
  • Thinkspace
  • GirlBoss Radio

10. Single Grain

single-grain-digital-marketing-agency-for-podcasts

Back in 2014, Eric Siu purchased failing SEO company Single Grain for $2. Now, instead of focusing only on SEO, Single Grain is a full-service digital marketing agency that also offers podcast advertising services.

Services Include

  • Ad strategizing
  • Audience identification
  • Ad copywriting
  • Competitive analysis
  • Ongoing campaign tracking
  • Reports & metrics

Who They Serve

The team at Single Grain has worked with major tech companies like Salesforce and Amazon. They mainly serve enterprise-level B2B and B2C brands.

Podcasts They Work With

  • Marketing School
  • Leveling Up

11. PodReacher

pod-reacher-podcast-marketing-blog-services

PodReacher specializes in turning podcast episodes into keyword-rich articles. By focusing solely on repurposing episodes into blog posts, PodReacher helps its customers engage a larger audience than what a podcast can on its own.

Services Include

  • Blog posts
  • Show notes
  • Optimized written content

Who They Serve

PodReacher’s customers consist mainly of small to medium sized SaaS companies that have existing podcasts. Their team has also done work for nonprofit alliances and podcast production companies.

Podcasts They Work With

  • The NewsWorthy
  • The Jordan Harbinger Show
  • Cloud Accounting Podcast

12. Repurpose House

repurpose-house-podcast-content-repurposing-service

To make your podcast content go the extra mile, Repurpose House splits it into shareable snapshots. Their content hackers, content curators, and social schedulers create and post custom-made marketing assets for your social feeds, stories, and YouTube.

Services Include

  • Graphics sized for social media platforms
  • Edited video clips
  • Edited YouTube videos
  • Audiograms
  • Quote graphics
  • Animation

Who They Serve

Repurpose House works with serial entrepreneurs, mid-level marketing companies, and online learning platforms. They also serve event planning agencies.

Podcasts They Work With

  • Art of Charm
  • The Digital Marketer Podcast
  • The Money & Media Podcast

13. PodShaper

podshaper-podcast-promotional-services

PodShaper is a podcast production and promotion agency that offers two pricing packages to customers. For post-production and marketing assets, plan on spending $1,000 for four episodes.

Services Include

  • Audio editing
  • Advanced sound mixing
  • Promotional sound bites for social media
  • Tweetable show quotes

Who They Serve

PodShaper works with a variety of indie creators and entrepreneurs involved with career development and living intentionally.

Podcasts They Work With

  • Side Hustle Pro
  • Beyond Influential
  • Trill MBA Show

14. Sweet Fish Media

sweet-fish-media-full-service-podcast-agency

The Sweet Fish team puts extra emphasis on repurposing on-point content from your podcast interviews. Beginning at pre-production, we partner with B2B brands to shape and hone their message in order to generate hard-hitting, actionable insights for your target audience.

Services Include

Who We Serve

We tailor our podcast promotion services to VPs of marketing at B2B SaaS companies.

Podcasts We Work With

15. Ear Plug

ear-plug-podcast-promotion-agency

Ear Plug understands that it can be challenging to get your podcast heard, no matter how much work you put into production. That’s why they offer three tiers of podcast promotional services for individuals and businesses, focusing on traditional news coverage.

Services Include

  • Podcast promotions audit
  • Audience analysis
  • Copy editing
  • Accounts w/ affiliates like PodKite & Pod Bible
  • Advertising
  • Interview guidance
  • Promotional interviews
  • News coverage

Who They Serve

Ear Plug’s clients consist mainly of indie creators and solopreneurs with some experience in the modeling software industry.

Podcasts They Work With

  • The Pocket Astronomer
  • Players From the South
  • The DesignSpark Podcast

Podcast Promotion Services

You don’t have the time to record and promote your podcast to the masses. You deserve a podcast agency that takes the weight off your shoulders and does a good job doing it.

Get the most out of your podcast with a podcast marketing company. One that goes the extra mile and stretches your content as far as it can go.

Wanna talk about podcast marketing and promotion? We’re here for ya.

Emily Kingland

Lead Writer at Sweet Fish Media

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