James Carbary

Founder at Sweet Fish Media

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#BestOf2019: Why & How to Do Solo Episodes for Your Podcast

James Carbary

Founder at Sweet Fish Media

Full Profile »

B2B Growth is a daily podcast dedicated to helping B2B marketing leaders achieve explosive growth. Each episode features an interview with a B2B marketing executive or thought leader, discussing topics like B2B marketing strategy, account-based marketing (ABM), content marketing, marketing technology (MarTech), B2B strategic partnerships, aligning marketing with sales, social media, content creation and promotion, leadership, buyer personas, agile marketing, and more.

In this episode we hear from Jen Spencer, Host of SmartBug on Tap and VP of Sales and Marketing at SmartBug Media.

No. 8 in our countdown of the Top 20 episodes of 2019.

Jen shares…

1. Why she chose to focus her podcast on doing solo episodes instead of interviews.

2. Two specific ways she develops topics for each episode.

3. The amount of time it takes her to prep each episode and what that prep looks like.

4. How she thinks about the length of each episode.

5. The super simple setup she uses to record her episodes.

Directive drives search marketing results for enterprise brands around the world, but you’ll feel like their only client.

Learn more at: directiveconsulting.com

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You can find this interview, and many more, by subscribing to the B2B Growth Show on Apple Podcasts, on our website, or on Spotify.