James Carbary

Founder at Sweet Fish Media

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Our New SEO Strategy: Google Alphabet Soup

James Carbary

Founder at Sweet Fish Media

Full Profile »

B2B Growth is a daily podcast dedicated to helping B2B marketing leaders achieve explosive growth. Each episode features an interview with a B2B marketing executive or thought leader, discussing topics like B2B marketing strategy, account-based marketing (ABM), content marketing, marketing technology (MarTech), B2B strategic partnerships, aligning marketing with sales, social media, content creation and promotion, leadership, buyer personas, agile marketing, and more.

On this episode, James Carbary & Logan Lyles discuss how to use Google’s predictive search to hack your SEO for content marketing.

Logan Lyles is the Director of Partnerships here at Sweet Fish.

What we talked about:

1) Predictive search

2) Being More prescriptive in content planning

3) Google auto-suggest

4) Walk through examples

5) Search intent

6) Building list of available topics 

7) Identifying currently ranking content

8) Written content

Checkout these resources we mentioned during the episode:

i. This SEO Interview with Sam Balter 

ii. Sam’s recent article on the MarketingProfs blog

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You can find this interview, and many more, by subscribing to the B2B Growth Show on Apple Podcastson our websiteor on Spotify.